Along the stunning St. Johns riverfront, a burgeoning arts district rises from a diverse urban landscape, illuminating the heart of the city with sophisticated style. The Jacksonville cultural scene is rapidly growing for both residents and visitors to enjoy. 

The Northeast Florida region is rich with a great sports tradition. As home of the NFL Jacksonville Jaguars, the Konica Minolta Gator Bowl and the annual Florida Georgia football game, the area took the international spotlight in 2005 as host of Super Bowl XXXIX.